Legal

Terms of Service

Last updated 4 October 2026

These terms apply when you use 99ai.io and when your business uses 99ai’s services. Please read them alongside our Privacy Policy.

1. About these terms

By using our website or services, you agree to these terms. If your business signs a proposal, order form or other written agreement with us (an “Order”), that Order also applies, and where it differs from these terms, the Order wins.

2. Our website

The website describes our services and is provided for information. We keep it accurate, but it may change at any time. Names, numbers, prices and conversations shown in demos, videos and examples are illustrations of how 99ai works, not results from real clients.

3. The free audit

The free 30-minute audit is a consultation with no obligation to buy anything.

4. Our services

We set up and run automations for your business, such as answering enquiries on WhatsApp, Instagram, your website and email, qualifying leads, booking appointments, sending reminders, collecting payments and building custom software. The exact scope, channels and deliverables are described in your Order.

5. Fees and payment

  • Our pricing is a one-time setup fee plus a subscription, billed monthly or annually, based on the volume of enquiries we handle.
  • The setup fee becomes due when your automation goes live and starts handling real enquiries.
  • Subscription fees are billed in advance for each billing period.
  • Prices exclude applicable taxes, such as GST or VAT, which are added to your invoice.
  • Any discount, including founding-client pricing, applies as described in your Order.
  • Some costs are charged by third parties directly to you, not by us, such as WhatsApp messaging charges from Meta and payment-gateway fees on money you collect.
  • If an invoice stays unpaid after a reminder, we may pause the services until it is paid.

6. Cancellation and ending the services

Monthly plans can be cancelled at any time and stop at the end of the current billing period. Annual plans follow the cancellation terms in your Order.

When the services end, we will export your data and the configuration of your automations to you on request, so you are not locked in. We delete our copies within a reasonable time afterwards, except where the law requires us to keep records.

We may suspend or end the services if you seriously breach these terms or your Order, use the services unlawfully, or do not pay, and we will give you notice where reasonable.

7. Your responsibilities

  • Give us accurate information about your business, offers, prices and policies, and keep it up to date.
  • Make sure you are allowed to contact your customers on the channels we automate. For example, collect any consent or opt-in that WhatsApp’s Business Policy and the law require.
  • Follow the terms of the platforms we connect for you, such as WhatsApp, Instagram and your payment gateway.
  • Review and approve the tone, templates and hand-off rules before they go live. Nothing reaches your customers until you have signed off.
  • Keep the logins and devices you use with our services secure, and tell us promptly about any misuse.

8. AI-generated replies

Our automations use AI to read and answer messages based on the information you give us. AI can occasionally misunderstand a message or give an incomplete answer. We design each automation to hand conversations to a person when it is unsure or when a topic is sensitive, such as medical, legal or financial questions. You remain responsible for the offers, prices and commitments made to your customers, so please review conversations regularly and tell us when something needs adjusting.

9. Third-party platforms

Channels such as WhatsApp and Instagram, and services such as payment gateways, are run by other companies under their own terms. We are not responsible for their outages, policy changes, price changes or decisions to restrict an account, though we will help you respond to them.

10. Your data and confidentiality

You own your data and your customers’ data. We process it only to provide the services, following your instructions, as explained in our Privacy Policy. We keep your business information confidential and expect the same of you for anything we share that is marked or obviously confidential.

11. Intellectual property

Our website, brand, methods, templates and software remain ours. While your subscription is active, you may use the automations we set up for your business. Your brand, content and data remain yours. Ownership of custom software we build for you is set out in your Order. If you send us feedback, we may use it to improve our services.

12. Acceptable use

You must not use our website or services to:

  • send spam or messages to people who have not agreed to hear from you;
  • share unlawful, misleading, harmful or infringing content, or impersonate anyone;
  • try to break, overload, probe or bypass the security of our systems;
  • copy, resell or reverse engineer our services, except where the law allows it.

13. Disclaimers and limits of liability

We provide our services with reasonable skill and care, but we cannot guarantee particular business results, such as a number of sales, or that the services will be uninterrupted or error-free.

To the extent the law allows, we are not liable for indirect or consequential losses, such as lost profits, revenue, data or goodwill. Our total liability for any claim relating to the services is limited to the fees you paid us in the 12 months before the event that caused it. Nothing in these terms limits liability that cannot be limited by law.

14. Changes

We may update these terms or our services from time to time. We will change the date at the top, and we will tell clients about important changes before they take effect.

15. Governing law

These terms are governed by the laws of India, and disputes are subject to the jurisdiction of the competent courts in India.

16. Contact us

Questions about these terms: hello@99ai.io.